Are you struggling with social media algorithms? Have you seen a decrease in engagement with your posts? There’s a chance you could be feeling the effects of “shadowbanning.” While social media platforms are a fantastic tool for connecting with...
Analyzing Current MMS & SMS Marketing Best Practices Even if you’re using a flip phone, you can be a tech-savvy business owner. So, you may have heard about the benefits of SMS and MMS marketing to boost customer engagement. It’s no secret that text...
Davenport, Iowa, June 8, 2022: The Incentive Marketing Association (IMA) announced the shortlist for the 2022 IMA Summit Awards listing TapOnIt for Excellence in Gift Cards in an Incentive Program Award. The IMA Summit Awards represent the best programs and individual...
To app or not to app, that’s a question that we’ve heard many times from marketers trying to decide if an app is necessary for their brand or if a great mobile site could do the trick. However, the real question is, what does the consumer need and want?...
Text message marketing has become increasingly popular for a multitude of reasons. It’s a powerful tool for sending abandoned cart notifications, new product launches, or sale announcements. However, it has the potential to be used for a better purpose....
Unless you’ve been living under a rock, you’re probably well aware of how important user data is for digital marketing. However, as the year continues, marketers should know the ins and outs of the various data types and what benefits each can bring. Wait,...
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